🤖 AI Summary
Overview
This episode dives into Every's launch of All Access,
a $625 annual membership featuring the Builder Pack, which provides $7,000 worth of credits and tools from top AI platforms like Codex, Claude Max, Cursor Pro+, and more. The team shares how they used AI to streamline workflows, automate tasks, and achieve their most successful product launch to date. They also discuss their personal tech stacks, strategies for leveraging AI tools, and advice for aspiring builders.
Notable Quotes
- The best way to build right now is to be at the top and bottom of the AI sandwich: decide what the problem is, frame the idea, and then review the work.
– Austin Tedesco, on the modern AI-driven workflow.
- I went to the gym, came back, and Codex had created four audience segments, drafted emails, and scheduled them. Those emails alone drove $25,000 in revenue the next morning.
– Austin Tedesco, on the power of automation.
- It’s not about setting up the pipeline anymore. It’s about asking, ‘What should I test? Did it work? Great, what’s next?’
– Yash Poojary, on automating repetitive tasks to focus on creative problem-solving.
🚀 The Builder Pack and All Access Membership
- Brandon Gell introduces All Access, a $625 annual plan offering exclusive benefits like $7,000 in AI tool credits and access to office hours, unlimited use of tools like Quora and Spiral, and early access to new features.
- The Builder Pack includes 10+ AI tools, such as Codex, Claude Max, Cursor Pro+, PostHog, Notion, Framer, Render, and Flora, enabling users to experiment with cutting-edge AI technologies.
- The goal is to empower builders by making expensive AI tools more accessible, especially for individuals and small teams.
🤖 Automating Workflows with AI
- Yash Poojary shares how he uses tools like Claude and PostHog to automate repetitive tasks, such as A/B testing pipelines, freeing up time for creative problem-solving.
- He emphasizes the importance of automating fake work
to focus on high-impact tasks like designing experiments and analyzing results.
- Austin Tedesco highlights how AI tools enable both technical and non-technical users to execute ideas quickly, allowing for more creativity and innovation.
💡 From Idea to Execution: A $25K Success Story
- During the Builder Pack launch, Austin Tedesco used Codex to automate a marketing campaign based on a Slack idea. Codex created audience segments, drafted emails, and scheduled them while he went to the gym.
- The campaign generated $25,000 in revenue within hours, showcasing the potential of AI to execute complex tasks with minimal human intervention.
- The team emphasizes the importance of leveraging AI to focus on strategy and creativity rather than manual execution.
🎨 Orchestrating Creativity with AI
- Douglas Brundage describes how AI tools like Flora and Claude help streamline creative processes, from competitive audits to mood board creation.
- He likens working with AI to conducting an orchestra, where tools handle technical execution, allowing users to focus on high-level creative direction.
- The Builder Pack’s tools enable designers and marketers to create impactful portfolios, websites, and branding materials more efficiently.
🛠️ Advice for Aspiring Builders
- Brandon Gell suggests starting by duplicating a product you admire to learn the tools and processes, then iterating to make it your own.
- Austin Tedesco recommends building something you’re passionate about, like an app or tool, to stay motivated and learn through hands-on experience.
- Douglas Brundage advises creatives to use the Builder Pack to revamp their portfolios or side projects, showcasing their AI skills while creating something tangible.
- Yash Poojary encourages experimenting with different AI models to find the one that best suits your workflow, using tools like Cursor Cloud Agents and Render for deployment.
AI-generated content may not be accurate or complete and should not be relied upon as a sole source of truth.
📋 Episode Description
Yash Poojary, a growth engineer at Every, dropped an idea for a campaign in Slack at 7 p.m. Instead of building it himself, Every’s head of growth Austin Tedesco took a screenshot of the Slack thread, dropped it into Codex, typed "Can you do this?", and went to the gym.
By the time he got back, Codex had built four audience segments, drafted emails for each one, and pulled a social image that had worked before. It took Austin 10 minutes to make some tweaks and schedule the whole thing to send the next morning. Within a few hours, it generated more than $25,000 in revenue.
That story came out of the launch week for All Access, Every’s new $625-a-year membership built around the Builder Pack. It includes $7,000 in credits and free usage from ten of the AI products Every uses every day, including Claude Max, Codex, Cursor Pro+, PostHog, Notion, Framer, Render, and Flora.
On this episode of AI & I, four of Every's own builders—COO Brandon Gell, head of marketing Douglas Brundage, as well as Yash and Austin—sit down to show how they use AI, breaking down their personal stacks and giving insight into their own strategies and mindset for building.
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Timestamps for YouTube:
0:00 Intro
0:35 All Access Explained
3:01 Yash's Tech Stack and How He's Automating Testing Pipelines
8:02 The Idea to Execution Loop
10:25 How an Agent Turned an Idea into $25K
17:50 The AI Sandwich Workflow
22:03 Making AI Tools Accessible to Solo Builders
28:50 Douglas on Brand and Design
34:51 Tips on What to Build First
43:46 What's Next for All Access
Links to resources mentioned in the episode:
Brandon Gell on X: https://x.com/bran_don_gell
Yash Poojary on X: https://x.com/poojary_yash
Austin Tedesco on X: https://x.com/tedescau?lang=en
Douglas Brundage on X: https://x.com/DABrundage
Introducing Every All Access: https://every.to/on-every/introducing-every-all-access
Get the Builder Pack: every.to/builder-pack
Go to https://attio.com/every and get 15% off your first year.